The Best Programmatic Advertising Platforms in 2023

[rifathasan2005]

We live in an era where it is not enough to just build the right product. Along with innovation, technology, and ease of access to users, organizations also need to develop a strategically sound advertising plan that will keep up with the latest updates in social media and other advertising platforms. The digital advertising space is divided mainly into two sectors: manual advertising , which depends on the relationship between the advertiser and the publisher, and automated programmatic advertising. In this article, we will look at Programmatic Advertising Platforms. We will discuss the basic principles behind the platforms and how they impact truemoney database your business . We will also provide a brief introduction to the different programmatic advertising platforms and try to find the best option for you based on your business requirements.

Contents hide
1 What is programmatic advertising?
2 How does programmatic advertising work?
3 Demand Side Platforms
4 Adform
5 AdRoll
6 Display and Video 360 from Google
7 Trade Desk
8 Xandr - Demand on the demand side
9 Adobe Advertising Cloud
10 MediaMath
11 Supply Side Platforms
12 Xandr - Supply Side