What trends currently dominate india phone number material social media marketing? What are the characteristics of the most popular social media sites and in which industries are they worth using? What content formats work well in individual communication channels? How to wisely use artificial intelligence in the work of a marketer? You will find answers to these questions, among others, in the new episode of "Marketer+ Podcast", hosted by Anna Ledwoń-Blacha, co-founder & creative director at More Bananas agency.
In this episode of the "Marketer+ Podcast" you will learn what trends currently dominate social media marketing and when it is worth using social media in marketing activities. Anna Ledwoń-Blacha explains which groups of recipients dominate in different services and how to best adapt activities to the characteristics of popular platforms. You will also learn about effective content formats, AI tools that make work easier, and how to wisely cooperate with influencers or acquire user-generated content.
Guest: Anna Ledwoń-Blacha
Co-founder & creative director at More Bananas agency and co-founder and main organizer of CRASH Mondays. Tutor of the brand manager course at IMOK. Author of the book "Strategic approach to action in social media". Formerly a product marketing manager at the startup Alloweat.
Listen to "Marketer+" Podcast
Evangelizer of marketing and communication strategies. Fascinated by people, their emotions and the psychological approach to marketing. Explores the topic of customer experience and new media.
Trainer – mainly in the field of social media, digital marketing, strategy and customer experience. She has spent over 2000 hours in the training room – both physical and virtual. She was a trainer at the Socjomania agency, where she trained in social media, and currently teaches at IAB Polska and IT media. Co-author of several e-learning courses.
