Choices like Cursive Courier have russia phone number library their place as headings.) There are thousands of font styles, but that doesn’t mean they’re all fit for email marketing. Of those countless options, only a few are deemed email-safe fonts. The 3 Basics of Email Fonts An empty classroom with a blank chalkboard. "The Basics: The 3 Principles of Email Fonts." When email was first invented — back when it was still called “electronic messaging” — you only had one font choice. Everything was a blocky, sans-serif mass of text.
However, over time, our choices expanded. Eventually, you could choose to use serif fonts. Then, you could choose “fun” fonts, like the infamous Comic Sans MS. Today, thanks to the advent of embeddable web fonts, there are thousands of email fonts, making it impossible to choose just one! So, let me start with the basics. Every email looks the same when you strip away the fancy flourishes and alternative layouts. Three characteristics ultimately distinguish your text: Font family Size and spacing Readability The “Type” of Your Type All fonts — regardless of their status as “web-safe” or even “email-safe” — are classified into font families (or “typefaces”).
