Tourism offerings must be migrated to the digital environment. Yes, having a digital presence is crucial for communicating with travelers and rebuilding brand loyalty.
According to the Digital Country Foundation , "more than 5 million people have joined the Internet in Chile in the last seven years."
Internet information and consumer habits lead gambling data china us to believe that digital media is the most direct channel of communication between customers and businesses, and that we must learn to leverage its benefits to create close relationships with our customers.
Tourism Marketing Trends for 2021
The most relevant trends to boost the tourism industry's results for 2021 are:
1. Invest in Google
When you need an answer, when you're looking for something, when you want something, what do you do? Probably a few years ago, when you needed an answer, you'd look for the encyclopedia at home, go to the library, look for a book, Icarito, Encarta, etc. Today, the answer is clear and simple: Google.
SEMRush Dashboard
But that's not all. It will provide you with a tool that will help you write your SEO-oriented articles, among many other options, such as:
Keyword Search
On-Page SEO
Competition analysis
Content Marketing
Local SEO
Social Media Management
Link Building
Keyword Research for Paid Search Campaigns
Start your free trial or discover their plans and pricing . It's a great option for long-term work.
Related content: How to do SEO in 2025: Beyond Keywords
Ahrefs
Ahrefs: SEO tool to rank your company's website
Ahrefs is a great alternative if you're just starting out in organic search engine optimization and don't know much about SEO.
Without much knowledge, you'll be able to better position your website, get traffic, and, above all, learn how to do it on a single platform.
The pandemic, technology, and changes in the way we find things make it imperative for businesses to actively participate in digital channels.