Value proposition The next step uganda phone number material is to get to the point of what you want, but do so in a way that is focused on the prospect. Remember, what you want is not important, only what you can provide. If you are a content creator, This could be free content, free promotion, or lead generation content . If you're selling a service to a SaaS business, you need to tell them what you can do for them specifically.

Content Marketer Example: “After doing a content gap analysis on your blog, I found that there are some gaps in your content that I am sure can drive more organic buyer traffic to your products through your blog. I would like to contribute something for free to show you exactly the kind of results I am talking about.” SaaS Company (Web Design) Example: “I wanted to reach out because after reviewing your company’s website, I discovered that due to your design and site speed, you are likely losing visitors quickly.