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How to design powerful calls to action that are capable of creating conversions

Posted: Sat Dec 07, 2024 9:25 am
by Mitu962
Smart email campaigns are an important part of successful marketing. As we already know, the goal of every entrepreneur is to convert their subscribers into potential customers through their email newsletter. However, the question is, what content to include in your emails?

As a frame of reference, here's what the world knows so far about online sales technologies:

Users are not patient (you have 8 seconds to convert them into leads or it's a NO);
More users prefer mobile browsing;
The “BUY” button greece consumer mobile number list is no longer effective;
Users get used to filling out forms on landing pages;
Emails work best when they're personal.


Many entrepreneurs are also convinced that email marketing is no longer effective, which is a big mistake… Amazon, eBay, Google and the entire group of major international brands use emails for direct, cross or upselling. In fact, a huge amount of traffic is being converted into real sales with the help of the well-known e-newsletter.

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Click here to read more newsletter tips and inspiration our marketers love

Nowadays, with the existence of multiple email services that allow you to send automated email series, you have all the resources to run successful email marketing campaigns.

If you've ever tried email marketing and it didn't work out well, it's possible that you simply didn't have a CTA (call to action)…

What is a call to action?
A call to action is a word, phrase, or button that prompts a user to take a certain action. You can use calls to action in any content aimed at your target audience, from social media and banner ads to videos and emails.

The CTA has the potential to attract more customers and make them complete a certain desired action.

After all, how can you gain more customers with the help of your campaigns if you don't ask them directly?