Once you have their email address, you use email marketing to turn them into potential cayman islands email list 26689 contact leads buyers. Gated content can be valuable, but it's not the only way to generate leads from content. Creating valuable ungated content in addition to gated content establishes your company as a thought leader and builds trust —a valuable step in the conversion process. It also improves SEO optimization by helping your site rank for important keywords in your industry. (Plus, B2B companies can use Leafeeder to track page views—even companies that visit your website but don't fill out a form.
)6. Ask current customers for reviews Social proof is powerful. One study found that 88 percent of consumers trust user reviews just as much as personal recommendations.While this might not sound like a lead generation strategy, it definitely can be.Reviews from current customers build trust and increase inbound traffic to your website—and they can be the final push to turn an interested visitor into a potential customer. Create an automated email campaign asking for a review a week after conversion. This is when brand sentiment is likely to be high, which increases the chance of getting a positive review.
